Baidu SEO’s unique algorithm and ranking factors make it challenging to navigate, especially for B2B businesses used to Google.
KKBC simplifies Baidu SEO, ensuring your brand effectively reaches Chinese audiences and executes strong results.
What is SEO for Baidu?
SEO for Baidubaidu is the practice of optimizing your website and content to rank higher on Baidu, China’s leading search engine. Baidu holds a 70% market share in China, making effective SEO on this platform crucial for reaching Chinese audiences.
This involves optimizing keywords, content, and site structure to align with Baidu’s specific algorithms and indexing practices.
At KKBC, we specialize in Baidu SEO, ensuring your business stands out in China’s competitive online market and reaches your target audience effectively.
Benefits of Baidu SEO
Market Dominance
Baidu dominates the Chinese search engine market, providing extensive reach.
Enhanced Visibility and Reputation
Higher rankings on Baidu enhance your visibility and reputation management.
Improved Local Presence
Tailored SEO strategies improve your local presence with Chinese consumers.
Increased Credibility
Strong rankings on Baidu help build credibility among customers in China.
Advertising Opportunities
Utilize Baidu’s advertising options for further engagement and lead generation.
Tangible Business Results
Baidu SEO drives tangible business results regardless of business size or geographical footprint.
Diverse Web Properties
Baidu has several web properties outside of the search engine, including travel sites, music platforms, translation services, and more.
Growing Consumption in Low-Tier Markets
Consumption in low-tier markets is growing, with the Baidu App seeing an increase in use in those cities, particularly for industries such as healthcare, entertainment, and finance.
Baidu SEO tactics at KKBC
Our Work
Awareness-focus Programmatic Display Campaign
In 2019, KKBC began working with a multinational software company with 25 years of experience in the enterprise open source solutions technology categories.
In the mission to acquire quality leads in Japan IT industry while promoting their top list products and services, our client asked KKBC to come up with the tactics & execute it.
Conduct detailed research to identify high-impact keywords for Naver.
Analyze keyword performance to align with business goals and target South Korean audiences.
Naver Blog Creation and Design
Set up and design Naver Blogs to reflect your brand.
Create visually appealing and user-friendly blogs for better performance.
Content Optimization
Develop content that meets Naver’s guidelines.
Integrate keywords to boost visibility and connect with your audience.
Naver Blog Influencers and Distribution
Run influencer campaigns on Naver Blogs to build authority.
Partner with key bloggers to expand your reach and promote your brand.
Local SEO Optimization
Optimize your site for local searches to enhance visibility in South Korea.
Focus on regional content to attract local customers.
On-Page SEO Optimizations
Write keyword-rich meta titles and descriptions, localized for the Korean market.
Use header tags to organize content and improve search engine understanding.
Technical SEO Optimizations
Adjust technical elements to improve site performance and align with Naver’s SEO requirements.
Link Building
Acquire high-quality backlinks from reputable Korean websites to enhance rankings.
Getting started
This is what we need to get started with your SEO for Baidu Search campaign
Timeline & Deliverables
Lead Time
The project timeline varies based on the scope and complexity of your SEO campaign. Typically, lead times range from 4 to 8 weeks, depending on specific requirements and approval processes. This does not include the preparation time of 2-3 weeks.
Deliverables
Detailed SEO strategy report outlining objectives, target audience, and KPIs.
Creative assets for Chinese language content and landing pages tailored to your brand guidelines.
Implementation of SEO tactics across Baidu, including both on-site and off-site strategies.
Regular performance reports with insights and recommendations.
More insights
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